Product guide overview
This guide is intended for mini program platform users to learn the product features and procedures to manage the whole lifecycle of mini programs.
Mini Program is a new technology that helps you quickly develop high-quality services and grow your business on mobile apps with a better user experience. With the Mini Program Development Platform, you can manage the whole lifecycle of mini programs. You can either directly create, develop, upload, release or remove mini programs, or authorize developers to manage min programs with an approval process. You can also see the data with analytics and quality functionality to improve efficiency.
User journey
For more information about the detailed process, see Getting started guide.
Manage mini programs
On this platform, the lifecycle of mini programs is managed with different roles. You can create and configure mini programs according to your business needs. For example, you can generate a QR code for promotion. See the release process in the diagram below:
Benefits
Managing mini program provides the following benefits:
Different roles are endowed with different authorization scopes. This will help to improve mini program security and enable each role to function and boost the development of the Alipay+ Mini Program Platform ecosystem. |
You can customize the features tailored to your business, such as JSAPIs, QR codes, and more. The more features added to your mini program, the better user experience you will get, thus increasing the chance that users use your mini program and keep returning for more. |
For more information, see Manage Alipay+ mini programs in partner apps.
Cross-app launch
Releasing mini programs is another feature. In addition to releasing a mini program to a native app, you can choose other Alipay+ partner apps, such as Alipay China. With this capability, you can bring more customers from these apps to your own mini programs.
See more details in the diagram below:
Benefits
Cross-app launch provides the following benefits:
The launching feature brings more exposure to your mini program through the target app's strong customer base. More exposure means a wider audience and more customer visits, which also enhances customer trust and loyalty. |
The maturity of a target app allows you to lower your customer acquisition costs by getting more value from the visitors and users of the app. With an optimized conversion rate, you can increase revenue per visitor, acquire more customers, and grow your business. |
While most of the steps are similar to those for Alipay+ partner apps, there are minor differences in the launching capability to Alipay China. For more information, see Manage Alipay+ mini programs in Alipay China.
Feature scope
To see a full list of all the features available and the features by role, see Member role. Refer to Other features for the detailed description of the product features.
Resources
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